Free Schema Markup Generator

Create valid JSON-LD structured data for Google Rich Results. Support for Article, FAQ, Product, HowTo, and 6 more schema types.

Select a schema type above to start generating structured data

Why Use Schema Markup?

Rich Snippets in Search

Schema markup enables rich results like star ratings, FAQ dropdowns, recipe cards, and event details directly in Google search results.

Higher Click-Through Rates

Pages with rich results get up to 30% higher CTR than standard listings. More visibility means more organic traffic to your site.

Improved Search Rankings

While not a direct ranking factor, structured data helps search engines understand your content better, leading to improved relevance and visibility.

How to Use This Tool

1

Choose a Schema Type

Select from 10 schema types including Article, FAQ, Product, HowTo, Local Business, Event, Recipe, Video, Organization, and Breadcrumb.

2

Fill in Your Details

Enter your content information in the form fields. The JSON-LD code updates in real-time as you type, so you can see the output instantly.

3

Copy & Paste to Your Site

Click "Copy JSON-LD" and paste the generated script tag into the <head> section of your HTML page. Use "Test in Google" to validate.

Frequently Asked Questions

What is schema markup?
Schema markup is a form of structured data that you add to your website's HTML to help search engines understand your content better. It uses a standardized vocabulary from Schema.org to describe things like articles, products, events, and more. When properly implemented, it can trigger rich results in Google Search.
What is JSON-LD?
JSON-LD (JavaScript Object Notation for Linked Data) is Google's recommended format for structured data. It uses a script tag in the head of your page, making it easy to implement without modifying your page's visible HTML. It's cleaner and easier to maintain than microdata or RDFa alternatives.
Is this tool free?
Yes, this schema markup generator is completely free with no usage limits. All processing happens in your browser - no data is sent to any server. You can generate as many schema markups as you need without creating an account.
Does schema markup affect SEO rankings?
While schema markup is not a direct ranking factor, it helps Google better understand your content. This can lead to rich results which significantly increase click-through rates. Higher CTR can indirectly improve rankings through increased user engagement signals.
How do I add schema markup to my website?
Simply copy the generated JSON-LD code from this tool and paste it into the <head> section of your HTML page. If you use a CMS like WordPress, you can add it via a plugin or in the theme's header template. Always validate your markup using Google's Rich Results Test after implementation.
Which schema types does this generator support?
This generator supports 10 schema types: Article, Product, FAQ Page, HowTo, Local Business, Event, Recipe, VideoObject, Organization, and BreadcrumbList. These cover the most commonly used structured data types that can trigger Google rich results.
Can I use multiple schema types on one page?
Yes, you can have multiple JSON-LD script blocks on a single page. For example, an article page could include both Article and BreadcrumbList schema. Just generate each type separately and add both script tags to your page's head section.
How do I validate my schema markup?
Use Google's Rich Results Test (accessible via the "Test in Google" button in our tool) to validate your markup. You can also use the Schema.org Validator or Google Search Console's Enhancements report to check for errors after your page is indexed.